The foundation of the conversation was about our root + river philosophy that “Leading is Branding”. I visited with Dale about how branding is no longer done in a vacuum separate from leadership behavior, organization culture, product/service quality – and how every leadership decision manifests in the brand in some way. I shared three tips for how leaders can greatly influence their corporate brand and their personal brand by re-examining their self-care, habits and thinking as leaders.
I am a faculty member for The Complete Leader, a cohort-style leadership development program designed to rapidly prepare emerging leaders for senior positions. Learn more about The Complete Leader here.