The Opt-In Generation

By June 24, 2015 Blog

For the first time in modern business, there are as many as five generations intermingling, collaborating and leading. While generational differences can create conflict, leaders are recognizing that a new type of workforce is emerging that is highly creative, innovative and comfortably multi-generational. Brand Strategists Justin Foster and Emily Soccorsy call this the “Opt-In Generation”. Organizations that create a culture that attracts the Opt-In Generation will be the brands that dominate the landscape the remainder of this decade and beyond. Available as an executive workshop, keynote or webinar, this presentation is ideal for innovative senior executives – as well as marketing and HR leaders.
The Opt-In Generation – Created with Haiku Deck, presentation software that inspires

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